ABOUT AD ASTRA

Ad Astra Advertising, from Chennai.

Strategy, production, media and demand, in one decision. Earlier labels — Aristocrat, Vertex, Vajra — folded into this company. They are not a menu of firms.

A Chennai studio at dusk, shown as a visual study

WHO DECIDES

Dr. Azariah Samuel.

Director. A project starts as a conversation with him. The number on this site, +91 98945 95035, is that conversation.

The record you can open before you write is the HOYA Innovation Summit: a named corporate room, photographed, still in the archive. A sales figure is not on it. None was cleared to publish.

SESSIONS

When the work is a class, it looks like this.

Some institutional work is a room of people writing. It sits beside the commercial work. It does not replace the company.

A crowded classroom used for coaching — A class with no empty row.

A training room with a screen and a full table — Training. The screen is up.

A smaller training room with someone at the whiteboard — A smaller room. One person at the board.

A cohort seated around a long training table — On the job, around one table.

People writing during a workshop — Papers down. A writing session.

Notes being taken at a training table — Notes, at the near end of the table.

THE PREMISES

The room is in Sholinganallur.

Centre for Innovation and Technology Transfer, Sathyabama Advanced Studies Block, OMR. These frames are that building. The company on this site remains Ad Astra Advertising. The board in the working room reads Aristoverse Deeptech.